About Us

We empower salons across Aotearoa New Zealand with premium haircare brands that don’t compromise on performance or values.

We are a New Zealand owned company dedicated to supplying New Zealand with premium hair brands that lead the market in product performance, innovation, ethicality and sustainability and cruelty free production.

Our mission is to provide professional salons with healthier, cleaner, greener products for our clients and our environment. Our journey is ongoing and we are constantly looking to improve and find the best performing quality brands.

We are New Zealand’s fastest growing professional hair care distributor and we deliver our services with innovation and style, always representing current trends and technology.

Our sales & education team is located throughout New Zealand.  We really pride ourselves on providing an unparalleled level of customer service backed by in-salon education.

We strongly believe that a partnership with your salon will greatly benefit your business.

Our Top Salon Brands

refoil brand distributed by PHB ltd
The word 'PROFOIL' in bold black letters
Y.S. Park logo with black text and a diagonal line separating 'Y.S.' and 'Park'
Logo of Yokubo hair tools - salon-grade professional hair tools brand from New Zealand
Logo of Argila Amazonia - PHB Ltd is the sole distributor of argila smoothing treatment in New Zealand
Logo of Angel Professional - PHB is the sole distributor of angel hair products in New Zealand
Logo of BRELIL PROFESSIONAL - PHB is the exclusive distributor of Brelil hair products in New Zealand
Logo of BioTowel - Sustainable towels & other solutions for salons & spas
Logo of Lust Haircare NZ - PHB is the exclusive distributor of Lust hair products in New Zealand
Logo for De Lorenzo PHB is the exclusive distributor of De Lorenzo hair products in New Zealand
Logo of Paul Mitchell, PHB is the exclusive distributor of Paul Mitchell hair products in New Zealand
Logo of HeadBoard - PHB is the exclusive distributor of Headbed equipment in New Zealand

Becoming a PHB Partner is Simple

Joining Professional Hair Brands (PHB) gives hair professionals access to exclusive pricing on premium brands, education, and salon equipment, all carefully selected to align with modern values like innovation, sustainability, ethical sourcing, and cruelty-free practices.

Backed by a passionate, family-friendly team, we’re here to support your salon with personalised service, industry expertise, and long-term partnerships. From cleaner formulations to cutting-edge performance, we help you deliver the best for your clients.

what we offer

  • Supplying & supporting New Zealand salons since 2012 with tailored service and extensive industry expertise.

  • Curated portfolio of 20+ premium NZ & international salon brands available only through professional salon channels.

  • Carefully curated brands that deliver exceptional salon results while prioritizing environmental responsibility and ethical practices.

  • Exclusive to professional haircare products not found in supermarkets or pharmacies.

  • Comprehensive hairdressing training on our exclusive salon brands and latest techniques to help your team maximize product performance and stay at the top of their game.

Clients Testimonials

  • “PHB is an amazing company to deal with. Rep Peta and Lise tech are amazing always friendly, they are always there when you need them. Thanks so much.”

    LYNETTE

  • “Amazing service amazing rep (Raewyn) and an amazing owner (Lio), these guys are definitly part of the salon family! Love my Angel products and love the Brelil Colour!”

    CRAVE

  • “Thanks Professional Hair Brands (PHB) for a well organised and engaging seminar! Ridge is awesome, he has such a great teaching style, I learnt heaps of new tips that are really going to elevate my men’s cut.”

    SEMINAR - FOCUS ON FADE

  • “Best seminar I have ever intented! Thank you.”

    FOCUS ON FADE